摘要：

Abstract:

Abstract:The study analyzes the advantages and characteristics of the new media, and expounds the importance of

science popularization and dissemination of laboratory animals, and takes the dissemination activities in the form of

new media created by the author􀆳s unit as an example, such as the laboratory animal network platform, the

laboratory animal WeChat public account platform, the digital science popularization exhibition platform,

“ interesting experimental” “ scientist live broadcast” , online and offline science popularization lectures and video

broadcasting, etc. This study researches and analyzes science popularization dissemination mode of “ Internet + new

media + laboratory animals” , with a view to providing experience and reference for other units in the industry to

conduct extensive laboratory animal science popularization activities in the new media environment.